{"product_id":"primrose-hill","title":"Primrose Hill","description":"\u003cdiv id=\"m_7041585989416157888AppleMailSignature\" dir=\"ltr\"\u003e\n\u003ch3\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003ePrimrose Hill\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePrimrose Hill is a warm, playful fragrance that combines spice, rose, oud and sweetness with a smoky amber base.\u003c\/span\u003e\u003cspan\u003e Inspired by the atmosphere of a summer day on Primrose Hill, it balances light-hearted sweetness with a more refined woody depth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe fragrance opens with \u003c\/span\u003e\u003cspan\u003ewarm spices\u003c\/span\u003e\u003cspan\u003e, creating an inviting and lively first impression. This spiced opening gives the scent energy and warmth, setting the tone for a fragrance that feels expressive and characterful.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAt the heart, \u003c\/span\u003e\u003cspan\u003erose and rich oud\u003c\/span\u003e\u003cspan\u003e come together to create a deeper and more distinctive character. The rose brings softness and floral elegance, while oud adds richness and depth. A \u003c\/span\u003e\u003cspan\u003ecandy floss accord\u003c\/span\u003e\u003cspan\u003e introduces a sweet, airy twist that gives the fragrance its playful identity and sets it apart from more traditional rose-oud compositions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAs the scent settles, \u003c\/span\u003e\u003cspan\u003esmoky amber and patchouli\u003c\/span\u003e\u003cspan\u003e create a warmer, more grounded finish. Smoky amber adds glow and depth, while patchouli contributes an earthy richness that balances the sweeter elements of the fragrance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe overall scent journey moves from \u003c\/span\u003e\u003cspan\u003ewarm spice to rose, oud and candy-like sweetness, before settling into smoky amber and patchouli\u003c\/span\u003e\u003cspan\u003e. This makes Primrose Hill especially suited to those who enjoy fragrances that blend sweetness and florals with richer woody and earthy notes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eInspired by the relaxed, sunlit charm of its London namesake, \u003c\/span\u003e\u003cspan\u003ePrimrose Hill captures the contrast between carefree summer energy and understated urban sophistication in a distinctive aromatic composition.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eProduct Features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eProduct Name:\u003c\/span\u003e\u003cspan\u003e Primrose Hill\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eProduct Type:\u003c\/span\u003e\u003cspan\u003e Fragrance\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eFragrance Profile:\u003c\/span\u003e\u003cspan\u003e Spicy, floral, sweet, smoky and earthy\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eOpening Character:\u003c\/span\u003e\u003cspan\u003e Warm spices\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eHeart Notes:\u003c\/span\u003e\u003cspan\u003e Rose and oud\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eSweet Accord:\u003c\/span\u003e\u003cspan\u003e Candy floss\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eBase Notes:\u003c\/span\u003e\u003cspan\u003e Smoky amber and patchouli\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eScent Style:\u003c\/span\u003e\u003cspan\u003e Playful, aromatic and softly opulent\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eInspiration:\u003c\/span\u003e\u003cspan\u003e Primrose Hill's summer atmosphere, open parkland and city views\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eBest Suited To:\u003c\/span\u003e\u003cspan\u003e Fragrance lovers who enjoy rose and oud with sweetness, spice and a warm smoky finish\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"m_7041585989416157888AppleMailSignature\" dir=\"ltr\"\u003e\u003c\/div\u003e","brand":"The Oud Artisan","offers":[{"title":"30ml","offer_id":48104806744404,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":48104806777172,"sku":null,"price":55.0,"currency_code":"GBP","in_stock":true},{"title":"100ml","offer_id":48104806809940,"sku":null,"price":75.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/4332\/3220\/files\/primrose.png?v=1784716793","url":"https:\/\/theoudartisan.uk\/products\/primrose-hill","provider":"The Oud Artisan","version":"1.0","type":"link"}